Prime Focus switch pipeline to Nuke with global site license purchase

Leading visual effects software developer, The Foundry announced that Global Visual Entertainment Services group, Prime Focus, has purchased a site license of Nuke to revamp their in-house pipeline. Since its modest beginnings in a Mumbai garage in 1997, Prime Focus has grown into the world's leading Visual Entertainment Services group, employing over 1,200 staff across three continents and five timezones.

Their pioneering and unique 'Global Digital Pipeline' approach has seen them win VFX work on titles including Robin Hood, Clash of the Titans and Avatar as well as numerous commercial and television projects. Anshul Doshi, Vice President at Prime Focus, comments: "Nuke's open infrastructure, forward thinking roadmap, support and proactive engineering team will enable true integration of the software into our 'Global Digital Pipeline'.
       
The inherent stereoscopic workflow and proven track record of use on Avatar increased Nuke's attractiveness given our upcoming project slate. The Foundry push boundaries, listen to customers and invest in research making them a perfect partner for "Prime Focus as we move forward tackling increasingly ambitious projects. Bill Collis, CEO of The Foundry, commented, Prime Focus are an exceptional company with a unique Global approach. Their decision to incorporate Nuke across London, India (Mumbai, Chennai, Hyderabad and Goa), Vancouver, LA and Winnipeg gives them an unrivalled geographical footprint. We are excited to be working with them and look forward to seeing where the relationship takes us."